How to Build Real Followers on Instagram

The proper way to Grow Your Business Using this Powerful Brand, Audience and Content-Marketing Tool

We have been talking lately about how to boost your company marketing with Instagram. Contrary to what many people still believe, Instagram isn’t only a fun app where you can post meals, holiday and family pics.

Instagram has become a powerful brand-building, audience-building plus content-marketing tool for businesses. They have over 200 million active month-to-month members sharing 60 million images and 1 . 6 billion likes per day.
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A note of caution: there are plenty of people out there who promise to grow your Instagram followers by the thousands, but beware. Most of them use fake accounts developed by bots to inflate your numbers.

These types of followers have zero worth. In fact , they can even be dangerous, wanting to steal your password or even photos or infect you using a virus.

According to the data security corporation Imperva, these bad bots account for 28. 9 per cent of robots on Instagram.

The best way to build your Instagram followers is by being authentic for your brand and your audience.

Here are 3 or more tips to help you get real Instagram supporters:

1 . Tell a Story with Hashtags

It’s great to use your business name as a hashtag, but you need to think beyond that.

If you want to use your Instagram posts to get followers, use other hashtags that tell the story from the image you’re sharing. You want to begin a conversation when you’re sharing posts with regard to things like:

᾿ Events

᾿ Campaigns

᾿ Contests

᾿ Product commences

A good example of a brand who does this nicely is @Tostitos. They use the hashtag #GetTogetherAlready to encourage people to get together and share their chips, and also to make use of the hashtag when they share photos of their meetups.

By using engaging, relevant hashtags, you can be discovered in Instagram searches and hopefully build up followers on Instagram.

2 . Get Creative

Instagram is all about photos, so many people think of the caption as an afterthought.

Don’t neglect the caption! You can generate engagement and market sharing by using descriptive words which will engage, inspire and entertain your followers.

Here are some ideas to help you build-up followers on Instagram with your articles:

᾿ Use questions in your caption. Write your question at the beginning of the post so that people see it first.

᾿ Get personal with your post. Tell a story about yourself, or even how your product helped or even inspired someone else.

᾿ Ask people to tag others. Asking people to label three of their best friends or tagging someone they are grateful for brings other potential followers into the formula.

A great example of a brand that will personal posts well is the @NatGeo Instagram account.

They create spectacular Instagram Stories with informative captions to educate the user on the plight associated with animals around the world.

Remember when it comes to making use of Instagram posts to get followers, is actually all about being authentic. Don’t use queries in every single post or tell a personal story that isn’t genuine.

several. Go Local

One of the best ways to create your Instagram followers is to get to know your own neighbours!

Whether you’re creating Instagram ads or want to promote your event in a specific area, you can see what’s going on near you by going to the search web page and clicking on the Places tabs.

Type in the location to see the geotagged content for that area. Then visit related and recent tagged posts – not those of competing businesses, obviously – and leave an opinion or even an emoji and the actual person if you like what you see. Ideally, this will be the start of an organic interaction.

For example , if you offer life coaching solutions, you could type in your location followed by “entrepreneurs. ” Local entrepreneurs may be looking for more work and life balance or help with life goals or career challenges.

Similarly, if you have the physical location that people have examined into on Instagram, comment on those posters’ pictures to make sure they’re conscious of your Instagram presence, and then stick to them.

These are some of the best ways to build Instagram followers the right way: no bots, no shortcuts, just tried and true methods to engage with your audience and turn them into followers!

Susan Friesen, originator of the award-winning web development and digital marketing firm eVision Mass media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who have trouble with having the lack of knowledge, skill plus support needed to create their online business presence.

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